Innovatarget was founded in Brazil and is driven by one essential principle: innovation. Since 2015, this mindset has been a constant in our organization. As technologies evolve, new regulations emerge, and media platforms multiply, our core objective remains unchanged: to connect brands with their potential customers. This challenge has been our greatest motivator.
Today, we are an Omnimedia Hub, meaning we integrate and manage all digital channels in a unified and strategic manner
With our international expansion, we have launched a division exclusively dedicated to the Content-Driven Lead Generation Funnel. We are developing our own content portals targeting specific segments, further strengthening our global presence. This new division reinforces our commitment to innovation and qualified lead generation, extending the reach of our solutions to international markets.
Through an integrated approach, different channels, platforms, and devices are connected, providing a cohesive and efficient experience. We act as facilitators in this ecosystem, ensuring that each client’s needs and goals are met with precision and customization. Our focus is on optimizing each stage of the journey, guiding the user toward conversion.
With our international expansion, we have launched a division exclusively dedicated to the Content-Driven Lead Generation Funnel. We are developing our own content portals targeting specific segments, further strengthening our global presence. This new division reinforces our commitment to innovation and qualified lead generation, extending the reach of our solutions to international markets.
User Engagement
We start by directing potential customers with ads that lead them to engaging and relevant content on portals managed by INNOVATARGET.
User Segmentation
Users who interact with our content are segmented into specific clusters based on their interactions. From there, we analyze user behavior and preferences to create more personalized re-targeting efforts.
Targeted Retargeting
After user segmentation, we implement highly targeted ads, moving users further down the funnel by presenting offers that match their interests and interaction history.